Category: e-Commerce

Black Friday eCommerce Strategies For 2021

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The countdown of Black Friday has already begun. It is the most important day for retailers and Holiday shoppers. On Black Friday, Adobe found consumers spent $6.3 million per minute online, or $27.50 per person, on average. So, it is crucial to plan ahead for Black Friday eCommerce 2021, since shoppers spend more money on…

Top 12 Essential eCommerce Website Features

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With the pandemic raging across the world last year,studies have shown COVID-19 has boosted online shopping by $183 billion. The same survey revealed that online shopping spending was up to $844 billion from March 2020 to February 2021. The figures indicate a greater adoption of eCommerce. So, while most companies and businesses are embracing this…

Everything You Need to Know about D2C Commerce

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The Direct-to-Consumer (D2C) is one of the fastest-growing popular routes for manufacturers and CPG (Consumer Packaged Goods) brands to enter the market directly rather than through a middle-man. It is a perfect model to “cut out” the middleman participation. A study shows that 55% of consumers favour shopping directly from the brand manufacturer instead of…

Impact of Covid-19 on eCommerce Businesses

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  2020 has been a challenging year for everyone. The outbreak of the COVID-19 pandemic affected almost all sectors including education, finance, business models, medical treatments, and the most important sector like e-commerce. This outbreak increased the scope of digitalization in every aspect including consumer shopping behavior. E-commerce developed like never before. The standardized lockdown…

How chatbot benefits your eCommerce business

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A chatbot is a software application developed to conduct an online conversation for customer inquiries through text or speech. Chatbots are used instead of living human agents for solving general inquiries. The chatbots in e-commerce are getting more popular due to their benefits. The continuous emergence of artificial intelligence and machine learning leads to the…

Best Practices for Improving e-Commerce Checkout Flow

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best ecommerce checkout practices

An overview of the e-commerce checkout process: An eCommerce checkout process is like a grand finale for an ecommerce website that includes specific steps that a consumer should follow to complete a purchase. It is the place where the patron finalizes the choices of products, confirms the shipping selection and makes the payment to purchase…